Social Networking & New Media

YouTube

YouTube is a video-sharing website on which users can upload, share, and view videos. It is ranked as the third most visited website in the world, giving you a potential audience of hundreds of millions of people every day. As a business owner, publishing your own industry or client relevant videos on YouTube is a great way to create awareness of your company as a quality business.

A great example is the Social Media Revolution video on this page, which at the time of writing has been viewed almost 2 million times - it's no surprise then that the creator is a businessman who makes a living from helping people make the most of social media.

Podcasting & Audiobooks

Podcasting represents one of the fastest growing Internet phenomenons of the last three years. Podcasts are a series of audio or video media files which users can subscribe to, and are then downloaded automatically. It's a great marketing tool, and good quality content can also help you to generate a passive income.

Twitter (micro-blogging)

Twitter is the newest of the social networking trends and gives you a communication channel with your clients, associates, prospects and those that follow your interests - 'Tweets' are 140-character messages. Intrigued? Talk to us today about how Twitter can be used in your business. An example of a successful micro-blog is that of recently-elected US president Barack Obama, who used Twitter to aid his election campaign. You can find it at: http://twitter.com/BarackObama.

Facebook

The incredible growth of Facebook over the last two years has been phenomenal. It is used worldwide on both a professional and personal level by millions of users every day. By creating a professional profile on Facebook, you can network with existing associates and create relationships with new ones. It also has powerful inter-connection capabilities; your Twitter updates and blog posts can be syndicated instantly.

LinkedIn

Networking with LinkedIn has become an essential part of many business owners' efforts in generating new business, hiring new staff, finding new suppliers and much more - it helps to build your own profile and build a powerful network of new contacts from a huge network of like-minded business owners..

Blogging

A blog is an online journal or diary, used for sharing thoughts and ideas. It can contain text, audio, video and other media and represents a great format for providing fresh new content to users. New posts can then be syndicated automatically to users with RSS feeds. It's use for business has developed massively, as website owners see the benefits of being able to keep constant contact with their customers and prospects at minimal cost.